The City of Basel’s sustainability report following the 69th Eurovision Song Contest has been released, showing positive outcomes across many areas for the Host City.

Eurovision winner JJ wasn't the only person leaving Basel with a smile on his face in May! 

Visitor satisfaction was just one of the metrics used to measure the succes of the Swiss city in hosting the Contest and it passed with flying colours: a 95 per cent satisfaction rate!

A successful mobility strategy, significant economic value, the city's image being enhanced, and those very satisfied visitors: These were the headline findings of the Canton of Basel-Stadt’s sustainability report on the Eurovision Song Contest 2025. 

The event, which took place in May, generated a total of 248 million Swiss francs in revenue across Switzerland and brought 53 million francs in added value to the Basel region alone. 

The sustainability report for Basel 2025 examined the social, environmental and economic impacts of the event. More than 2,000 people were surveyed on site, and data from the event venues was analysed.

Here are your heartening headlines:

Satisfied visitors: 95 per cent would recommend Basel

The survey results confirm the impression that one might have gotten from attending event week: overall satisfaction with attending the Contest in Basel reached an excellent 95 per cent. 92 per cent of visitors gained a positive impression of Basel as a leisure destination. 95 per cent of visitors from outside the region said they would recommend Basel. And 85 per cent indicated they intend to visit again in the coming years.

High international reach and image promotion for Basel

Over the course of nearly a year, Basel was mentioned more than 313,000 times in various media in connection with the Eurovision Song Contest. The largely positive coverage was driven mainly by online articles highlighting Basel’s architectural cityscape, cultural heritage and preparations for the event. After the Contest, reporting increasingly focused on the successful staging of the contest. Basel was thereby able to position itself effectively as a cultural and music destination.

Economic value for Basel and Switzerland

The Eurovision Song Contest generated 248 million Swiss francs in revenue in Switzerland, including 110 million francs in the Basel region. The total added value created by the event amounts to 115 million francs, of which 53 million francs accrued in the Basel region. The goal of achieving strong regional value creation was therefore met. 61 per cent of the services procured by Host City Basel came from companies in the Basel region.

Mobility strategy successful

As a major event with around 500,000 visitors, the Eurovision Song Contest provided an ideal opportunity to raise awareness of sustainability issues. Many of the measures implemented - such as accessibility, waste separation and recycling - were demonstrably noticed and positively rated by the public and participants. Repeated recommendations to travel by public transport were also heeded: 78 per cent of visitors travelled to Basel and the event venue using public transport or non-motorised means. Within Basel, the figure was even higher, at 91 per cent.

Inclusive, safe and responsible

The Canton of Basel-Stadt aimed to host an inclusive, safe and socially responsible event. Accordingly, great emphasis was placed on accessibility and awareness concepts. 96 per cent of visitors reported feeling safe. Many of the offerings were available free of charge to the general public. The Eurovision Song Contest therefore became an unforgettable celebration for the entire population and gave Basel a unique opportunity to present itself to a global audience as an open and inclusive host.